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02-10-2021
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London Marathon Events announces partnership with iFIT

“The combination of the iconic Boston, Chicago, London and New York City Marathons with iFIT’s interactive platform elevates runners around the globe to a new dimension in their race and preparation".

Mark Watterson, Chief Experience Officer of iFIT

iFIT’s patented interactive technology automatically adjusts the speed, incline, and decline of iFIT-powered NordicTrack, ProForm and Freemotion treadmills to match the natural topography throughout each race course, including the famed Heartbreak Hill at mile 18 of the Boston Marathon, the iconic Tower Bridge in London just before halfway, and the historic Central Park finish of the TCS New York City Marathon.

iFIT interactivity enables runners of all abilities, from novices to the world’s top elite athletes, to participate in immersive and true-to-life marathon experiences on NordicTrack, ProForm and Freemotion treadmills. Those without iFIT-enabled equipment, or no equipment at all, are also able to participate in the workouts using the iFIT mobile app or TV app.

“The combination of the iconic Boston, Chicago, London and New York City Marathons with iFIT’s interactive platform elevates runners around the globe to a new dimension in their race and preparation. It’s an honour for iFIT to be the official Connected Treadmill Training Partner and Digital Fitness Content Subscription Partner for these iconic races,” said Mark Watterson, Chief Experience Officer of iFIT.


Connecting a community of runners

iFIT’s patented interactive technology automatically adjusts the speed, incline, and decline of iFIT-powered NordicTrack, ProForm and Freemotion treadmills to match the natural topography throughout each race course, including the famed Heartbreak Hill at mile 18 of the Boston Marathon, the iconic Tower Bridge in London just before halfway, and the historic Central Park finish of the TCS New York City Marathon.

iFIT interactivity enables runners of all abilities, from novices to the world’s top elite athletes, to participate in immersive and true-to-life marathon experiences on NordicTrack, ProForm and Freemotion treadmills. Those without iFIT-enabled equipment, or no equipment at all, are also able to participate in the workouts using the iFIT mobile app or TV app.

“The combination of the iconic Boston, Chicago, London and New York City Marathons with iFIT’s interactive platform elevates runners around the globe to a new dimension in their race and preparation. It’s an honour for iFIT to be the official Connected Treadmill Training Partner and Digital Fitness Content Subscription Partner for these iconic races,” said Mark Watterson, Chief Experience Officer of iFIT.